Nazma Noor recently joined Tecmark as Senior Search Strategist. Here she tells us what her day looks like, what are her hobbies and as Yoga enthusiast – how we should relax at work to avoid unnecessary stress. Follow Nazma on Twitter.
What does your typical day look like?
What is the most satisfying aspect of your work?
I really get a kick out of running ideas generation sessions, but coming up with the idea isn’t the most satisfying part, it’s putting the plan together and watching as your ideas turn into actual campaigns and measuring the results. That feeling when something goes live and you high-five your team and say “we did this!”
You worked here at Tecmark some time ago, what brought you back? Our amazing team or clients?:)
It was a combination of the clients, the team and much more that brought me back! I’ve kept in touch with Tecmark whilst I’ve been away and seen some of the great campaigns the team has created, so this was a big draw for me, knowing there was something already great that I could add to.
Did working in-house change your style of work in an agency?
Working in-house definitely gives you a better overview of how Search and Digital PR fits into wider marketing plans and the way a company works. I think a lot of agency side marketers can get bogged down in the detail of their campaigns and I’ve certainly been guilty of this in the past.
What do you expect to be learning, here at Tecmark, over the next 12 months?
I have some pretty clear objectives in my new role here at Tecmark and I think the biggest learning is going to be looking at how we can service our lowest budget clients.
What was your New Year’s Resolution?
I have a few goals for 2017, so not quite new year’s resolutions, but I’d like to fill up my savings account (a bit boring and responsible I know!) but I bought a property last year and that wiped out everything I had in the bank – I miss having a few 000’s in there so that’s something I’m going to be working towards throughout the year.
How do you relax after work?
You mentioned that you re-joined Manchester Libraries. What’s the best book you’ve ever read?
I just can’t pick a best EVER, but one book I keep returning to and have re-read many times is A Suitable Boy by Vikram Seth. It’s set in the 1950’s in a post-partition India and tells the stories of different families all interconnected. I feel quite a personal connection to this book, even though it’s fiction, it reminds me of what little I know of the lives of my own ancestors and relatives who lived in India and Pakistan during this time.
What do you think about films based on books? Most of the time people are disappointed as the film doesn’t follow the book as much as expected. What are your thoughts?
And finally, you said you are doing yoga now, what is the best way to quickly relax if stressed at work? Any ‘office yoga’ tips?
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