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Content marketing insight and advice

Latest from Tecmark

Struggling to get journalists to open your emails? Here’s what you should do

Posted August 24, 2017 by Hana Bednarova in Digital PR

Those who work within the digital PR team (outreach, content promotion, campaign performance– what ever job title you may hold) will know that it can be very frustrating when you receive no response from people you contacted with your campaign content. Read more

3 Key Points of Blogging for SMEs

Posted August 18, 2017 by Rebecca Beale in Content Marketing

We’ve already talked about how to take your copywriting to the next level, but let’s chat about blogging for a second. Too many times, we see businesses and individuals churning out a conveyer belt of blogs, many of which hold little to no value to the site they’re published on. Read more

How to Get a Great Blogger Review

Posted August 10, 2017 by Richard Parkinson in Digital PR

In order to ensure the best possible review, you need to make sure that the blogger is the perfect candidate for your campaign, the product arrives in immaculate condition and you have tried to adhere to the bloggers requests and make the process as simple possible for both yourself and the influencer. Read more

Why does website load speed matter?

Posted August 4, 2017 by Tom Howell in Multi Screen & Tecmark

Load speed is sometimes overlooked as a component of a website’s technical wellbeing. If a website is too slow in displaying pages (or products) that a user wants to see, it can be damaging to both web traffic and ecommerce values. Read more

Tips for Breaking into the PR Industry

Posted August 1, 2017 by Sarah Pearce in Digital PR

Getting your foot in the door at a PR agency or with an in-house team can be a challenge, especially in such a competitive industry. Here are 4 tips to help you stand out from the crowd and help make your transition into the PR industry as stress free as possible. Read more

Liverpool have topped the Premier League social table yet again!

Posted July 27, 2017 by Rebecca Beale in News & Social Media

Liverpool have topped the Premier League social media table yet again, by quite a considerable amount. Read more

How to Grow a Successful Blog for your Business

Posted July 21, 2017 by Louise Berry in Content Marketing

Blogging is still a very important factor of a website, and a powerful tool to have as a business. It helps drive traffic to your website, which helps convert that traffic into leads, it establishes authority, and for days, weeks, months and years – those hardworking posts will be driving results. Read more

5 Tips for SEO Friendly, Click Worthy Meta Descriptions

Posted July 13, 2017 by Harry Thornton in Content Marketing

The meta description (along with the title) is often seen as the shop window to your site and has a major influence on how much traffic your site can draw. Read more

Latest from Tecmark

A major part of creating or improving on a local search strategy is ensuring your business can be found within online listings when searched for by potential customers. While there are plenty of sources to find information online, by far the most popular is Google, who offer Google My Business as a functional platform for […]

Has your business struggled to get customers through the door in 2018? UK consumers have become fairly used to major high street brands struggling and in worst case scenarios having to close down completely due to lack of footfall. This has led to many well-loved brands having to close their doors permanently – but could […]

Savvy businesses who rely on local search will already be well aware that the key to getting new customers into their stores is by increasing their online visibility; making sure they can be ‘seen’ by anyone who happens to search for ‘jewellers near me’ or ‘closest cinema’. Thankfully there has also been a number of […]