The EU Cookie Law and Web Analytics
The EU Cookie directive will come into force in the UK imminently. To sum up as simplistically as possible what this means for website owners,…
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Assisted Conversions – What Are They and Why Should You Care?
[Update – 9th November 2012] Google has made the attribution modelling tool available to all users. This enables much quicker and sophisticated analysis of assisted conversions…
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Google Plus Reaches 90 Million Users
Google’s Larry Page last night announced the company’s Q4 revenue information and some other bits of information about their services. You can find the full…
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The Advertising Standard Authority and Websites
Since March 2011, the Advertising Standards Authority has been responsible for advertising and marketing online. All marketing and ads on your website must now meet…
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A Mobile Website is No Longer ‘Optional’
Smartphone uptake has been phenomenal in recent years. As a society, we’ve simply become accustomed to having the Internet in our pockets. We expect it….
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Google@Manchester – The Key Points
I was able to attend a Google hosted event in Manchester last Thursday in the form of Google@Manchester. It was a really amazing event with…
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Android – Open Source and Easy?
We love technology at Tecmark, especially as it plays such a large role in our industry. We’re quite partial to Apple and the way that…
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SEO and Your Customer’s Buying Cycle
We know how critical it is that any SEO campaign starts with the right keyword choices. But keyword research goes beyond simply finding words with…
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