Category

Tecmark

What SEO Means to: Copywriters

Posted September 8, 2016 by Hana Bednarova


Latest from Tecmark


Link building is often referred to as one of the most difficult and time-consuming aspects of SEO. With Google constantly clamping down on tactics, it’s becoming more and more important to master the age-old techniques; one of which is chasing unlinked brand mentions.


The creation of user personas is a powerful technique for helping to increase the usability of your website or web app. Personas span from knowing your client base by conducting user research and who you’re targeting your website or services for.


At Tecmark when we start working on a new campaign, one of the first things we request access to is Google Analytics. For SEO teams in particular it’s a really important tool to measure how well our campaigns are performing and if our clients are getting a good return on investment.