Fantastic Women in Digital Marketing



International Women’s Day is a here to honour the vast and varied achievements of women all over the world! To celebrate, we’ve put together a list of the most influential, and downright amazing, women in digital marketing.

Alex Hisaka

“I believe content marketing has the ability to change lives” – Alex Hisaka

Alex Hisaka is the Head of Global Content Marketing at LinkedIn. She has a real passion for copywriting that has never wavered, and her talent for writing has brought her to bring her passion to top companies like PayPal and Salesforce.

Alex started out as a Copywriting Intern for Crispin, Porter & Bogusky back in 2008, and has worked her way up the ranks to become Head of Global Content Marketing at one of the most celebrated social media brands in the world.

Mari Smith

“I’m six feet tall with a fun Scottish-Canadian-Californian accent and a smile that won’t stop!” – Mari Smith

Mari Smith is known as the Queen of Facebook, and has amassed 1.5 million followers on her social media channels, as well as 100k email subscribers. Her passion for internet marketing has never stopped growing since 1999, and she now shares her passion as an International Keynote Speaker, specialising in relationship marketing.

Stacey MacNaught

“I LOVE content marketing and some of awesome creativity that comes out of the digital industries. Whether it’s videos, interactives or just a side splittingly funny blog post, I’m great content’s number 1 fan.” – Stacey MacNaught

Our very own Stacey MacNaught is the Search Director here at Tecmark, and is a valued speaker and oracle of all things digital, especially SEO. Over her career, she has spoken at some of the most renowned digital marketing conferences in the world, including Mozcon Seattle, SearchLove London, SASCon and BrightonSEO.

Ann Handley

“Writing well is part habit, part knowledge of some fundamental rules and part giving a damn!” – Ann Handley

Ann Hadley has been cited in Forbes as the most influential woman on social media, and by ForbesWoman as one of the top 20 female bloggers. She’s also the author of best-selling book, “Everybody Writes”, in which she gives her expert guidance into the art of content creation and strategy. Ann is also the founder of ClickZ.com, which was one of the first newsletters of digital marketing news.

Clare Potts

Head of Marketing for Boutique Beauty at The Hut Group, Clare Potts has a passion for fashion, beauty and digital that has grown over decades. When she’s not heading up the digital marketing team at Hut, she’s blogging on iliketweet.com, her personal fashion blog. Clare has been blogging for over seven years, and has held several high profile job titles within the Hut Group, including Head of Marketing for Luxury Fashion and Head of Search, PR and Social for Luxury Fashion.


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Tecmark Author Rebecca Beale

About the Author

Rebecca Beale:

Rebecca Beale joined Tecmark in January 2016 after working in copywriting. She is part of the copy team who create online content for our list of clients.

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