Specialist multi-screen marketing agency, Tecmark has been appointed by health and wellness store WinNaturally, to provide a complete digital strategy for the brand.
Founded by nutrition expert Julie Neville and her sportsman husband Phil Neville, WinNaturally specialises in natural and organic health foods and products. With a strong retail presence at The Trafford Centre and online, Tecmark will assist WinNaturally’s overall digital marketing strategy, helping to drive traffic through content marketing led by organic search and pay per click advertising.
The Manchester agency, which also has a second base in Central London, won the brief through a competitive pitch process and will begin work on the strategy immediately, aiding WinNaturally’s ambitious national rollout and store expansion plan.
Richard Heyes, Director at Tecmark, commented: “We are extremely excited to start working with WinNaturally; Julie Neville has created an incredible brand which she passionately believes in having tried and tested all of the products with her family.
“It is important that agencies really get to understand a brand and its positioning, here at Tecmark we have certainly got a clear understanding of what WinNaturally is looking to achieve from a business perspective and will be putting in place a robust digital strategy to help them achieve its vision for the future.”
Julie Neville said: “As we continue to grow our online and retail presence we’re thrilled to be working with the Tecmark team, who are as passionate about their business as I am about mine.”
Tecmark’s in-depth understanding in SEO, PPC and multi-screen website development is vast and the senior team is already rapidly building authority within sector specific events on a global level.
Founded in 2008, Tecmark was set up by Richard Heyes and Kevin Jones and is located in the heart of Manchester, near Piccadilly Station, with a further office in London. Experts in multi-screen digital marketing, Tecmark boasts an impressive portfolio of clients from Paramount Pictures and Holiday Gems to BUPA and Saga.
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Blogging is still a very important factor of a website, and a powerful tool to have as a business. It helps drive traffic to your website, which helps convert that traffic into leads, it establishes authority, and for days, weeks, months and years – those hardworking posts will be driving results.
The meta description (along with the title) is often seen as the shop window to your site and has a major influence on how much traffic your site can draw.
“Manchester’s got everything, except a beach” – Ian Brown It’s no secret that, here at Tecmark, we love our city. We couldn’t possibly list all the reasons why – the friendliness of the people, the captivating mix of old and new architecture, the sense of community – to name but a few.