Google’s 1 Billion Unique Monthly Users



ComScore data released today revealed that Google has reached yes another massive milestone. In May, the Internet giant boasted more than I billion unique users across its portfolio of websites.

Google is the first company to accomplish such a feat. You can read an informative post on that over on the Telegraph so we won’t rehash the numbers in any detail here. But what we will do is to look at what 1 billion unique users actually looks like when compared with some numbers we might be more familiar with.

Google’s 1 Billion Unique Users

  • It’s equivalent to 1 in every 7 people on the planet using a Google site in May.
  • 1 billion people is a lot of people – that’s more than 15 times the UK population!
  • If Google were a country and its May 2011 unique users its inhabitants, it would have the third largest population in the world (behind China at 1.3 billion and India at 1.2 billion).
  • The figure is equivalent to 32.2 million unique visitors every single day in May…
  • Or 1.3 million unique visitors every hour…
  • Or 22000 per minute
  • Or 372 unique users every single second for the entire month.

Not bad, eh?

If you enjoyed that article, here are some more you might like:

Tecmark Author Stacey MacNaught

About the Author

Stacey MacNaught: Search Director

Stacey joined us in 2009 as a junior copywriter; now she’s a recognised figure on the global speaking circuit, having wowed audiences in the UK, Europe and US – including at MozCon 2014. She leads our search team and works with clients to deliver high-level campaign strategies.

Visit Stacey's Page
  • Seven Tools For Clear Communication
  • PPC: the underused content promotion channel most SEOs miss
  • Your content is awesome – now what?

  • Latest from Tecmark


    When it comes to building a decent website, content really is still king. The key to creating decent copy that not only draws readers to your site, but also gets your brand message across, is to make it compelling. You want to create something that’s actually worth reading – not just a scrambled up splurge […]


    While it’s good to have words on your site, but copywriting isn’t just about filling up the page with words and moving on to the next task. There’s so much more to copywriting than hammering the keyboard for eight hours a day. Fulfilling the task requires a lot more than hitting the word count.


    Search Engine Optimisation is an ongoing process and in order to get the most out of your results, you need to have a long term strategy in place. On the other hand, almost all new websites can benefit from an SEO boost in their baby stages.