We set out to create engaging and organic driven content, which increased the number of search queries and impressions for relevant terms. We also wanted to:
As the basis of creating written content, the team used tools such as Google’s Search Console with the aim of finding search queries on which content can be based.
We were looking to find out what the main bulk of the users were concerned about as well as what information were they looking for regarding a specific crime?
Notably, we discovered benefit fraud was of major importance to users.
In August 2016, we created a blog post titled ‘Reporting Benefit Fraud’. Since then, it has generated over 5,000 organic visits of which over 95% have been unique. It has also generated nine organic contact form submissions. DPP Law are also now ranking for associated search terms relating to benefit fraud where previously they weren’t.
To find out how we can help you, contact our team today.
Blogging is still a very important factor of a website, and a powerful tool to have as a business. It helps drive traffic to your website, which helps convert that traffic into leads, it establishes authority, and for days, weeks, months and years – those hardworking posts will be driving results.
The meta description (along with the title) is often seen as the shop window to your site and has a major influence on how much traffic your site can draw.
“Manchester’s got everything, except a beach” – Ian Brown It’s no secret that, here at Tecmark, we love our city. We couldn’t possibly list all the reasons why – the friendliness of the people, the captivating mix of old and new architecture, the sense of community – to name but a few.